T.I. Could Lose AXE Promo Deal Due To Arrest

'AXE is committed to respecting and upholding the law and promoting a positive image to consumers,' reps for grooming-products company say.By Paul Cantor





T.I.

Photo: Moses Robinson/ WireImage




In light of T.I.'s arrest last week in Los Angeles for alleged possession of a controlled substance, TMZ reports that AXE grooming products may can the rapper as a sponsorship partner.
"We are troubled by this arrest," representatives for AXE said in a statement sent to MTV News. "T.I. and AXE partnered earlier this year for a promotional campaign. We were encouraged that the entertainer was working to become a more positive role model for others. AXE is committed to respecting and upholding the law and promoting a positive image to consumers ... We are reviewing our promotional activities."
After serving a seven-month prison stint for a 2007 weapons charge, T.I. partnered with the company earlier this year on a reported $10 million deal that would find the rapper involved in a series of secret "One Night Only" concerts in select cities around the country. The first event took place at Capitale in New York on August 26. It was the oft-troubled rapper's first concert since being released from prison, a star-studded affair featuring appearances by Swizz Beatz, Mary J. Blige, Keri Hilson and B.O.B, among others.
On September 1, T.I. and his wife, Tameka "Tiny" Cottle, were stopped by a Los Angeles police officer after the rapper made an illegal U-turn in his Maybach. According to a spokesperson at the L.A. County Sheriff's office, the officer smelled marijuana coming from the vehicle, and the car was subsequently searched. Pills that resembled Ecstasy were allegedly discovered, a violation of T.I.'s probation.
Representatives for T.I. offered no comment on the matter as of press time.



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